Rove Hotel to open in Dubai's new beachfront area

Rove Hotels announces the opening of the Rove La Mer Hotel in Dubai.

Rove Hotels, an affordable hotel brand, has announced the imminent opening of Rove La Mer, located in the heart of Dubai's beachfront La Mer area. It offers a bewitching view of the city skyline.

A highlight of the 366-room Rove La Mer is its central location in La Mer, a place created by Meraas that stands out with its minimalist and modern design. La Mer, surrounded by sandy beaches, is in close proximity to the Etihad Museum and Dubai Water Canal. La Mer offers a wide selection of restaurants, shops and leisure facilities, and is also one of the city's main attractions.

Rove hotels were created by Meraas and Emaar Properties, taking into account the requirements of modern travelers who count on the proper level of hospitality in the technological environment.

Olivier Garnish, chief executive officer of the Emaar Hospitality Group, said: "La Mer is ideally suited to the values ​​that Rove hotels embody, with particular emphasis on unusual style in a trendy setting."

The planned opening of Rove La Mer is scheduled for mid-2020, just in time for the Expo 2020 in Dubai. Rove La Mer will consist of 366 rooms. All rooms will have comfortable mattresses, a 48-inch TV with an intelligent media hub, free high-speed Wi-Fi, state-of-the-art bathrooms, a 24-hour boutique shop, an outdoor pool, sun baths for relaxation, a 24-hour gym, a 24-hour launderette, and luggage storage for luggage, safes, sofa beds for extra guests, mini-refrigerators and much more. Rove La Mer rooms will also feature works by local and international artists.

Hotel Rove La Mer also has the famous "The Daily", a 24-hour restaurant serving international cuisine, as well as a lobby lounge, an outdoor terrace and beach food and drinks. As with the rest of Rove Hotels, guests also have the option of late check-out at 14:00.